CodeAI Brand Assets Usage Policy
This policy explains how you may use CodeAI logos, trademarks, and other brand assets. This policy is subject to revision by CodeAI at any time.
Permission to use
The CODE® logo design is a registered trademark of CodeAI. You may not use the CodeAI trademarked logo or other CodeAI brand assets without explicit written permission from CodeAI. To request permission to use CodeAI’s logo or any other brand assets, send an email to permissions@code.org with a description of intended usage and accompanying copy. For visual assets, you will be asked to submit a draft of how the asset will be incorporated.
With express permission from CodeAI, you may use our brand assets within the approved scope in accordance to the following rules outlining allowed and prohibited usage. CodeAI may require you to stop using our brand assets if we believe that your use falls outside these rules or the scope of any permission we give you.
If you already have a written agreement with CodeAI that includes the use of our brand assets, you do not need to submit a request for the rights you already have under that agreement.
Usage rules and restrictions
In reference to CodeAI.
With express permission from CodeAI, you may use the CodeAI logo and other brand assets solely in reference to CodeAI in an approved and relevant context.
Example of allowable use: Placing the CodeAI logo on a web page that list education nonprofits or online computer science learning resources.
Example of allowable use: Placing the CodeAI logo and a headshot on a web page or program at a conference where CodeAI staff member is speaking.
Example of prohibited use: Placing the CodeAI logo on a website about coding that does not reference CodeAI.
No modification.
CodeAI brand assets must be used as provided by CodeAI with no modifications. Do not remove, distort, or alter any element of the brand assets or change any colors.
Example of prohibited use: Creating and using a version of the CodeAI logo in red.
No incorporation.
Do not incorporate CodeAI brand assets into your own logo, brand assets, or the like.
Example of prohibited use: Creating a logo stacking your own logo on CodeAI’s.
No confusingly similar marks or trade dress.
Do not use any confusingly similar approximations of CodeAI brand assets or use CodeAI brand assets in a manner that might create confusion about who owns them.
Do not attempt to obtain ownership rights in our brand assets, or, whether by trademark registration, domain name registration (including second-level domain names), or otherwise. Do not copy or imitate CodeAI website design, distinctive color combination, style, graphic designs, or imagery.*
Example of prohibited use: Using the CodeAI logo graphic with a different four letter name.
No confusing source.
Do not use CodeAI logo brand assets in a manner that implies that CodeAI is the source of your products or service. Do not link the CodeAI logo to any site outside of the CodeAI domain.
Example of prohibited use: Placing the CodeAI logo next to your product name.
Example of prohibited use: Naming your event “CodeAI Activities Summit.”
No implied endorsement.
Do not display CodeAI brand assets in any manner that overstates your relationship with CodeAI.
Do not use CodeAI brand assets in a manner that implies CodeAI endorses or authorizes your content, organization, services, or products unless you have explicit written permission from CodeAI to do so. Do not use CodeAI brand assets in a manner that implies a partnership without a formal partnership agreement in place or express written permission. We suggest that you include a disclaimer of association or endorsement where appropriate. (E.g. “CodeAI is not associated with, nor does it endorse or sponsor this [website/product/event/content/etc].”)
If you're an official CodeAI partner (such as a school district, or a tutorial partner), you may reproduce the "In partnership with CodeAI" logo using the guidelines and media files in this zip file. CodeAI and any version of CODE logo may not be used without the explicit permission of CodeAI, and only according to the approved logo guidelines.
Example of prohibited use: Placing the CodeAI logo on a web page that is entitled “Endorsed by” or “Partners.”
No inappropriate prominence.
Do not display CodeAI brand assets in a manner that makes them the most distinctive or prominent feature on your web page, printed material, or other content without express written permission from CodeAI to do so.
Example of prohibited use: Organizing an event where there is very little presence of your organization’s brand in the signage, but a huge CodeAI logo banner.
No objectionable or unlawful use.
Do not display CodeAI brand assets in a manner that is misleading, unfair, defamatory, infringing, libelous, disparaging, obscene, or otherwise objectionable to CodeAI.
Do not display CodeAI brand assets on any website, printed material, product, or other form of content that contains, displays, or promotes pornography or similar adult content, gambling, the sale of tobacco, alcohol, or firearms. Do not display CodeAI brand assets on websites or materials whose content violates the law.
No merchandise/manufactured goods.
Do not display CodeAI brand assets on physical or commercial goods without express permission from CodeAI to do so, even if they are not for sale.
Example of prohibited use: Printing t-shirts with the CodeAI logo
Attribution.
Where appropriate, include an attribution statement in your trademark and copyright notices when using our trademarks. (E.g. “The CODE® logo design is a registered trademark of CodeAI.”)
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